Your tropical way to fly
Prior to Manta Air, in the Maldives there was no operator that offered a consistent and reliable air transfer. This negativity impacted the resorts. “Manta Air takes the trouble out of travel; so that you and your loved ones spend more time on vacation and less in transit.”
A JV with Equus Design, the consortium shared responsibility and developed the brand from scratch. Using Brandcourage’s Brand DNA, the scope included communications to uniforms, livery to inflight magazines. The focus was on harmonising the customer journey so that their vacation began from their departure.
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Project: Manta Air
Brand concept, Logo, Visual communications, Graphic design
Singapore
2019
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