Save the bees 

Infographic project about the bee population and its decline.

The goal of this poster design was to easily communicate all the information in the copy aided by visual cues to help viewers understand the size and complexity of the bee problem.

The layout deign is based on a 4 column grid to divide and organize all the information in small chunks, making it easy for the viewer to read the whole text without feeling tired. 

There are clear subtitles for every section of the poster which gives it rhythm and identifies all the parts of the copy from introduction of the problem to the solution.

The graphics were designed to compare the sizes of bee colonies trough time or visually understand more than numbers in order to give meaning to a text that would’t have much impact otherwise.

The bee graphic to represent the decline causes of the world’s bee population is based on the Charles Minard chart that represents the lost of Napoleon’s army trough time. In this case it represent the lost of bees as they encounter the 3 causes cited in the text.

The style is a mix of hand made illustrations for the bees and organic elements and a sharp geometric style for graphics and numeric data as a way to create a contrast in the meaning of the elements.

Thanks for watching <3