Daddy’s Capes was a startup that sold apparel and accessories to new and existing dads. I joined them as their copy and content head.
It was my first full time job that I was doing while I was in third year of degree college. I’d attend college in the morning and post that I’d spend a whole 8 hour working shift at the Daddy’s Capes’ office.
I wrote everything from their blogs to their social content posts. I was also instrumental in ideating for their new product line. I even managed the alliances with partner vendors.
