syfy
imagine greater
imagine greater
augmented reality advertising campaign concept
all revised content is strictly created for project use during studies at George Brown College.
Syfy UK creates an escape from reality home for science fiction fans to enjoy and wants them to view Syfy as the natural & passionate home - the “beating heart” of sci-fi.
With the creative freedom, Imagine Greater creates an alternate reality with augmented reality for individuals that are passionate about the world of science fiction.
Science fictional themed characters featured in advertisements come to life when augmented reality is activated through the Syfy app providing event information and details. Event will take place May 23rd to May 26th 2017 at 777 Oxford Street in London England.
posters
