Asked to create a universe of original characters, illustrations and imaginative comics for the promotion of the "Weedman" Spotify playlist, that promotes the activity of the Basecamp collective (which is bringing together emerging hip hop artists from the Groningen area), as the creative director of the collective itself I have broken down the work into 3 parts:
1) The creation of advertising banners for social media (click here).
2) 7 advertising Illustrations.
3) A video ad (click here)
This is section n. 2 (7 advertising Illustrations):
