BRANDING PROJECT:
THE SHIELD
THE SHIELD
This piece is a branding project for the fictional pub-style sports bar, The Shield. This fictional sports bar is committed to providing customers with healthy food alternatives to popular pub food. The restaurant is inspired by the history of heraldry and as a result, the patterns and brand mark draw a direct connection to this theme. The restaurant is youthful and contemporary and as a result, a bright colour palette, simple shapes and bold typography were incorporated.
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Branding
2019
