SBER | ECOSYSTEM
New updated Sber brand and companies of its ecosystem presentation for a new firm style communication. The task was to underline bank’s digital transformation as a smooth natural evolution, and also emphasize new style idea through mix of colors, gradient appearance and game of light.
![color design digital gradient idea motion Sber smooth Style trend](https://mir-s3-cdn-cf.behance.net/project_modules/1400/995c64110822059.5ff732b125f35.jpg)
![color design digital gradient idea motion Sber smooth Style trend](https://mir-s3-cdn-cf.behance.net/project_modules/1400/b86fbc110822059.5ff7321f8e2f5.jpg)
![color design digital gradient idea motion Sber smooth Style trend](https://mir-s3-cdn-cf.behance.net/project_modules/1400/ee26f5110822059.5ff7321f8eab2.jpg)
![color design digital gradient idea motion Sber smooth Style trend](https://mir-s3-cdn-cf.behance.net/project_modules/1400/0f67f6110822059.5ff7321f8d755.jpg)
![color design digital gradient idea motion Sber smooth Style trend](https://mir-s3-cdn-cf.behance.net/project_modules/1400/140082110822059.5ff62ce23940d.jpg)
![color design digital gradient idea motion Sber smooth Style trend](https://mir-s3-cdn-cf.behance.net/project_modules/1400/e9eb36110822059.5ff62ce238eb8.jpg)
![color design digital gradient idea motion Sber smooth Style trend](https://mir-s3-cdn-cf.behance.net/project_modules/1400/0664f7110822059.5ff62ce2386e5.jpg)
![color design digital gradient idea motion Sber smooth Style trend](https://mir-s3-cdn-cf.behance.net/project_modules/1400/cd9b1d110822059.5ff7321f8f04b.jpg)
![color design digital gradient idea motion Sber smooth Style trend](https://mir-s3-cdn-cf.behance.net/project_modules/1400/26c107110822059.5ff62ce23a0d9.jpg)
![color design digital gradient idea motion Sber smooth Style trend](https://mir-s3-cdn-cf.behance.net/project_modules/1400/1995f9110822059.5ff62ce237f15.jpg)
![color design digital gradient idea motion Sber smooth Style trend](https://mir-s3-cdn-cf.behance.net/project_modules/1400/9bbf27110822059.5ff62ce236f60.jpg)
Produced by okean storytelling agency
Client: SBER
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