The name "sleepy head coffee" comes from people who are tired / sleepy and in need of caffeine. I wanted to create a playful name for a coffee shop. Thus I decided.

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The design idea centered on emojis as they are universal language used to express emotion in chatting apps such as WhatsApp. So I drew a sleeping emoji to symbolize people's fatigue and when they drink the coffee, they are immediately energized and awake. Hence the happy emoji.