Ruby Ecotourism Logo is inspired by the shape of ruby stones, combining elements of the brand & the business sector: from yachts and sails, flying kites (travel), to regional geographical features: puzzle pieces represent many small islands in Thac Ba Lake, shape of Yen Bai province map. All elements create a bright colorful symbol, bringing a sense of joy and excitement to tourists (shown in the negative space is the figure of a jumping person).