About Pivot Masters Podcast
Pivot Masters is an interview centered podcast focusing on professionals who pivot their careers to pursue skills, passion, and opportunities. Founder Ashley Ranasinghe plans to share her own journey as a serial career pivot-er to relate to others who are navigating their own career pivots, and to seek others looking to do the same. Pivot Masters helps life the burden of complex career paths by sharing stories and uplifting conversations. With care and attention proper resource and action steps are shared to empower people to follow their best path.
Brand Essence
The brands uplifting yet professional approachable style reflects the hard work and enjoyment from hard working career focused individuals to the soul behind the joy of podcasting. Uniquely custom logo and graphic elements set this podcast apart and speak to the values that make it one of a kind.
Behind the logo
The Pivot Masters Podcast logo centers around the custom logotype, which blends brush lettering with a mix of dynamic angles and an approachable rounded sans serif font for the secondary type. The v swoops into the dot of the i that turns into an arrow indicating the changing paths. The bold weight communicates strength and credibility while the bright, unexpected palette and unique style communicates the personality, passion and heart behind the brand.
