Project Title
Suggesting measures for balancing brand image and space planning for optimum utilisation of space across different store sizes with a new approach for a new store
In collaboration with Yellow Worldwide Design, a distinguished unit of Foil Enterprises, I undertook a comprehensive Space Design & Visual Merchandising project for Clovia as part of my NIFT Graduation Project.
The project's focal point was to propose strategic measures aimed at achieving a harmonious balance between brand image representation and efficient space planning. This initiative aimed to optimize spatial utilization across diverse store sizes, introducing a novel approach tailored for a forthcoming store.
The detailed insights, innovative solutions, and strategic recommendations outlined in the project are encapsulated in the complete document, accessible via the following link: https://issuu.com/thepossibilityseeker/docs/graduation_project
This collaboration with Clovia, executed in conjunction with Yellow Worldwide Design, stands as a testament to my commitment to merging theoretical knowledge with practical application, offering valuable contributions to the field of Space Design and Visual Merchandising within the dynamic realm of fashion retail. The document encapsulates a comprehensive exploration of the project's scope, methodologies, and outcomes, providing a detailed overview of the strategic initiatives proposed for enhancing Clovia's retail space.
Clovia V
Thank You :)
