BioLite Inc's profile

BioLite Packaging ReDesign

In 2020, BioLite redesigned the packaging of our entire 53 sku portfolio – all during a global lockdown. Two major goals of the redesign project were to reduce the amount of plastic used in our packaging and increase the use of recycled materials. This project took about 10 months and involved not only refreshing the packaging visuals, but completely rethinking our structural material usage. We redesigned nine products that previously used plastic blisters to be paper only. In the two products that still use a blister since no other option could be identified, we reduced the amount of plastic used by over 50%.

Our "premium" packaging now uses greyboard made from 100% recycled material and water-based coating that can be recycled anywhere. Paper sleeves are coated in a plastic lamination (like milk cartons) that can be recycled in most municipalities. BioLite’s “basic” packaging uses standard corrugated cardboard, with a mix of water-based and plastic coating depending on the application. We are currently stress testing the water-based coating in an effort to eliminate more of the plastic coating in the future.

You can see this packaging in-person at BioLite retail partners including REI, MEC, LLBean, and more.
BioLite Packaging ReDesign
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BioLite Packaging ReDesign

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