A CSR campaign amid the spread of COVID-19 in Egypt to give back to society, create a strong community of influencers of Nissan pickup drivers by supporting them in time of crisis. In a partnership between Nissan, Food Bank, and Cure Bank, a fleet of Nissan pickups delivered food and medical supplies to those in need.
My role was to create a story that highlights Nissan efforts with pick up drivers during Covid-19 and to lead the production within low budget.
Results
1.2 m views, 500 comments, 9.4K reactions and 435 shares on social media video.
