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Advertising : Alexa The Next Level

ALEXA - The Next Level

Jumanji, one of the biggest movie franchise in the world was coming with its 2nd installment during the Christmas Holidays in 2019. As we all know that the movie is the adaptation of its initial 1995 version, except here the players get stuck inside a video game instead of a board game. So how do you promote a movie like Jumanji which revolves around the idea of a game?
What if we could let people experience it first hand by making them being a part of a game that is built exactly like Jumanji. Voice assistant is really becoming big in the communication industry, so we decided to built an app for Alexa one of the famous voice assistant in the market. The task was to help Alexa get out of Jumanji as she was stuck in it, watch the case study.
Advertising : Alexa The Next Level
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Advertising : Alexa The Next Level

Published: