New Blood Award 2021 is a highly regarded and prestigious benchmark for creative excellence and growth in design and advertising. Real briefs, set by real clients, judged by the industry’s top creatives. Connect4Climate have collaborated with Pentagram to create a guerrilla awareness campaign to tackle the Sport4Climate brief.

Climate change is imapcting the cricket that we know and love. With 37 billion tonnes of CO2 emmisions per year, Australia’s temperatures are rising; affecting cricket for players and spectators alike.

100 NOT OUT is a guerrilla style awareness campaign that aims to create a behavioural change in and around the stadium - getting Team Humanity onboard with the fight against CO2.

Miriam Lewis - Art Director/voiceover/Graphic Designer
Ekin Akgün    - Graphic Designer
Cameron Musa - Video editor
Jessica Kay - Co Art Director
100 Not Out
Published:

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100 Not Out

Published: