Alvin Yam's profile

Munchy's 幸福加满满


“满” by Munchy’s: 
THE label and symbol 
To usher in abundance and prosperity

Munchy's 幸福加满满 is a campaign for Chinese New Year 2021.
In the year of 2021, we are bound to convey the message of 满 equal to our brand
Munchy's where it will enhance and bring abundance of happiness to your CNY.



Music Video 
During the campaign period, Malaysia was hit badly during Covid-19 pandemic. 
We were forced to cancel our initial music video recording due to lockdown.
Afraid not, we are able to solve this problems by merging stocks video for our very first music video.

Limited Edition Tin
We create four different Limited Edition Tin for collection conveying
four different pillars that symbolise Chinese New Year celebration culture.
from the left: Beauty, Happiness, Prosperity, Wealth

Social Media Content


Munchy's 幸福加满满
Published:

Munchy's 幸福加满满

Published: