Helen Metlenko's profile

Brand Identity / National Indigenous Culinary Institute

Helen Metlenko
•
apprenticeship Chefs opportunities NATIONAL INDIGENOUS CULINARY
Logo Design
apprenticeship Chefs opportunities NATIONAL INDIGENOUS CULINARY
Print ad for Applicants, B2C
apprenticeship Chefs opportunities NATIONAL INDIGENOUS CULINARY
Print ad for Sponsors, B2B
apprenticeship Chefs opportunities NATIONAL INDIGENOUS CULINARY
Promotion - Recipe Card
apprenticeship Chefs opportunities NATIONAL INDIGENOUS CULINARY
CONCEPT  
Create a corporate brand identity to promote the NICI apprenticeship program specifically for Indigenous Australian. Designed a style guide. The use of two colours identifies media for applicants while another colour to attract business sponsors from elite restaurants participating in the program, as well as other businesses in the culinary industry. The logo is a combination of 2 colours. Design elements with more contemporary colours are used rather than traditional indigenous symbols and colouring. Art directed print ads, website, TV, and promotion cards.
 
Tag line – Inspiring future chefs.
 
SOFTWARE
Adobe Photoshop, Adobe Indesign, Adobe Illustrator
Brand Identity / National Indigenous Culinary Institute
Published:
Helen Metlenko's profile

Owner

Helen Metlenko's profile
Sydney, Australia

Brand Identity / National Indigenous Culinary Institute

CONCEPT Create a corporate brand identity to promote the NICI apprenticeship program specifically for Indigenous Australian. The use of two colo Read More

Published:

Tools

Creative Fields

Attribution, Non-commercialAttribution, Non-commercial