Amazon Sponsored Advertising - Amazon US & Canada
Sponsored video ad creation highlighting key product features with a fun yet branded feel to increase paid traffic to product listings and improve Amazon search results rankings in order to become category leaders on Amazon US & CA.
This project has already began to take effect, seeing an increase in visibility across Amazon, with Diono best-selling products such as Solana Backless Booster and Radian 3R All-in-One Convertible Car Seat reaching #1 best-seller spots within the product category over period 1 & 2.
Booster Car Seats
All-in-One Convertibles
Visibility Results - Search and Category
Since the launch of the first sponsored feature video (01/02/2022) Diono has reached best-seller spots within category on multiple occasions, with our best-selling Radian 3R staying at a #1 position for extended periods in Amazon US.
Updates 16th May 2022 - Amazon US
Category: Convertible Child Safety Car Seats
#1 Category Position - Radian 3R
#12 Category Position - Radian 3RXT Luxe
Category: Child Safety Booster Car Seats
#7 Category Position - Solana Backless Booster
Updates 16th May 2022 - Amazon CA
Category: Convertible Child Safety Car Seats
Great week on Amazon CA with 4 Radian's and 3 Boosters placing within the top 10 in category.
#1 Category Position - Radian 3R
#5 Category Position - Radian 3RXT Safe+ (New on Amazon CA)
#8 Category Position - Radian 3QX
#10 Category Position - Radian 3QXT
Category: Child Safety Booster Car Seats
#1 Category Position - Solana Backless Booster
#3 Category Position - Solana 2 Backless Booster
#10 Category Position - Everett NXT High Back Booster
