Bolder has teamed up again with the Barcelona based woman's wear brand Oysho, to create launch campaign assets for their Intimates Collection featuring Technical Bras.

The Project focusses on the technical fabrication of the bras which use recycled polyamide fabric and heat bonding to create an invisible finish. Oysho utilised Bolder's skills in product simulation to build delicate assets that communicate the technical details of the products.

Our production process for the project ran from initial concept design, storyboarding, and Direction - to CGI modelling, textile simulations, fabric texturing, editing, sound design, retouching and grading.

Credits: 

Client - Oysho
Production - Bolder Creative

CD / Director - David Farquharson

Producer - Sophia Lengui

CGI & Post Production - Bolder Creative
Art Direction - Callum Round

Motion Design - Callum Round, Charlie Ellis

Sound Design - Bolder Creative