Yumms — Ice Cream Baby



YUMMS

Yumms is a space for those who appreciate style and delicious food. For 
a new format of street food, we have developed a unique identity — a mix of pithiness and creativity. The font logo, which works in conjunction with 
a delicate palette, has become the central graphic element. Simple colors and shapes are the basis for photogenic packaging and digital content. Maximum of expression through a minimum of elements.




PROJECT TEAM

Creative Director: Aleksey Zadorozhny
Packaging Design: Ksusha Shchigoleva
CGI: Denislam Fashiev
Motion: Alisa Tukshumskaya
Project Manager: Victoria Arefyeva

SERVICES
Brand Identity, Packaging Design, Visualisation

Choice Studio © 2022


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Yumms — Ice Cream Baby
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