My role: key visual design, illustration, prepress
❤️ ABOUT THE PROJECT
"TSVETNOY.LOVE.KIDS" is a "children's week", which was held at the Tsvetnoy department store from May 30 to June 5, 2022. As part of the project, a pop-up was opened on the 1st floor of the TSVETNOY department store, bringing together several multi-brand children's stores.
🌟 TASK
I was faced with the task of developing a key visual project for advertising posts and materials and designing a pop-up in a department store. Keyvisual was supposed to reflect the children's and entertainment focus of the TSVETNOY. LOVE. KIDS. project, but at the same time retain the stylistic rigor inherent in the Tsvetnoy department store.
