Branding and Advertising campaign for Hour Detroit's Savor Detroit event (a 5-night dinner series featuring chef duos from some of the most well repsected restaurants in the metro Detroit area). Includes digital logo developement and select promotional and on-site pieces for the event.
Original oil paintings credit to participating metro Detroit artist Tony Roko: http://www.tonyroko.com
Creative: Original Digital Thumbnails
Creative: Logo Variations
On-Site 24 x 36 in Sign: Welcome
Print Advertisement: Hour Detroit magazine, March 2014 - Two-Page Spread
On-Site: Dining Menu - Monday
(This is my personal favorite)
On-Site: Cocktail / Wine Menu - Monday
On-Site: Dining Menu - Tuesday
On-Site: Cocktail / Wine Menu - Tuesday
On-Site: Dining Menu - Wednesday
On-Site: Cocktail / Wine Menu - Wednesday
On-Site: Dining Menu - Thursday
On-Site: Cocktail / Wine Menu - Thursday
On-Site: Dining Menu - Friday
On-Site: Cocktail / Wine Menu - Friday
Sales / Marketing: Double-Sided Promo Card
On-Site 24 x 36 in Sign: "Snap" PixelPrint Instructions
On-Site 24 x 36 in Sign: Thank You To Our Sponsors
Complete Project Included:
CREATIVE
Digital Thumbnails
Photo Retouching
Rebuilds / Recoloring / Creation of most Sponsor Logos
SALES MATERIALS
Sponsorship Package Kit
Marketing Hand-Out
Promo Card
Participating Restaurant Promo Cards (5 versions)
Hour Detroit
• January 2014 (Half Horizontal)
• February 2014 (Full Page)
• March 2014 (Two-Page Spread)
• April 2014 (Two-Page Spread)
• May 2014 (Half Horizontal)
DBusiness
• January/February 2014 (One-Fourth Page)
• March/April 2014 (Full Page)
Detroit Home
• Spring 2014 (Full Page)
Hour Detroit's Health Guide
• 2014 (Two-Page Spread)
Metro Times
• March 2014 Full Page)
Note: While this piece was created, I'm not entirely sure if it went to press or not
WEB
HourDetroit.com / SavorDetroit.com
Banner Ads
• 160 x 600 px
• 300 x 250 px
• 300 x 50 px
• 468 x 60 px
• 728 x 90 px
Eblasts
Save The Date
Early Bird Tickets
Limited Tickets Left
Sugar House Feature
ON-SITE EVENT COLLATERAL
Menus
Dining Menus (5 versions - 1 per night)
Cocktail / Wine Menus (5 versions - 1 per night)
Signs
• 5 x 5 in - "Table Sponsored By" (3 Total)
• 11 x 6 in - Individual Sponsors (33 total)
• 24 36 in
• Welcome
• Roko Pop-Up Gallery / Silent Auction
• Featured Chef Duo (5 total)
• "Snap" PixelPrint Instructions
• Thank You To Our Sponsors
Silent Auction Credit Card Order Form
PixelPrint Photo Template
Jar Openers
