Steve Di Lorenzo's profile

Finger Painting Reimagined

THE BRIEF

For one sleepless night, people from all over the world participated in a magical all night art event at Nuit Blanche. Our mission was to create a multi-person experience that engaged people in a unique interactive art experience using artists and technologists commissioned from across Canada, the US and Europe.

THE IDEA 
"FLUXe"
FINGER PAINTING REIMAGINED.


The core idea was inspired by finger painting when we were kids. We wanted to keep the tactile feeling of moving your finger across a surface to create something unique and juxtapose it with vibrant brush palettes created by artists and activated by new technology. The result was FLUXe, an interactive art installation. Through my lab project Pixel, we commissioned 9 world-renowned artists to create digital brush patterns set to unique audio tracks. Throughout the night people collectively painted on tablets and their phones creating dynamically animated brush patterns projected on a 100 ft digital canvas. In one night over 30,000 people viewed the installation and saved over 1,500 pieces of user generated art, curated and shared to a custom online gallery.

ARTISTS

Eduardo Recife, BRZ - Lorenzo Petrantoni, ITL -- Zena Holloway, UK - Eepmon, CAN --  Nanamy Cowdroy, AUS - Sectr, CAN - Hugh Elliot, CAN - Janice Kun, CAN - Graham Miller, CAN - Creative Technologist Rob King, CAN - Creative Director / Art Director / Curator Steve Di Lorenzo // Pixel, CAN​​​​​​​
The recap video
FLUXe Prototype
120 ft  Interactive LED screen
Finger Painting Reimagined
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Owner

Finger Painting Reimagined

THE BRIEF For one sleepless night people from all over the world participate in a magical all night art event called Nuit Blanche. Our mission wa Read More

Published: