Whenever we have the opportunity, we like to discover new possibilities of simulations. We decided to create intro to ESPN NBA as an internal project. The idea was an energetic animation on quick cuts to make the recipient feel that he is in the middle of the field where the game takes place. The main colurs of NBA symbolize two rival teams. Enjoy!
Process
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The creative process started with a vision of a simple message - two teams fighting for a trophy. The animation was supposed to be minimalistic and at the same time very energetic and filled with particle simulations. This intro is intended to hype the viewer before the actual game starts. We based the production on Cinema 4D, Redshift and Afer Effects for postproduction.
Credits
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Client – Tektura Studio (internal r&d)
Direction, Design & Animation – Tektura Studio
Tektura 2022
Software – Cinema 4d + Redshift + After Effects
Tektura 2022
Software – Cinema 4d + Redshift + After Effects
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contact us: contact@tektura.studio
contact us: contact@tektura.studio