When HOT WHEELS wanted help creating the logo for their new MOTO line of MX toys they came to us, because of their expertise and design experience in the highly endemic Action Sports industry. Our roots in Action Sports along with working with industry giants like ELEMENT Skateboards, X GAMES, BELL & GIRO Helmets, O'NEILL and GIANT Bikes has built our history of successful line branding.

KUSTOM KULT and TRIGGERLAB STUDIO have built a reputation for having an insightfully unique way of creating Kustom logos which made this project with HOT WHEELS a perfect match.

Along with the Product Line Logo for MOTO we created the toy motorcycle graphics (see below) for over 15 products within the line.