Jack Daly's profile

The Jockey Club

Jack Daly
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Behance.net
brand illustration geometric illustration horse illustration landmark illustration LANDSCAPE ILLUSTRATION map illustration scottish illustrator sport illustration Vector landscape Wanderlust Alphabet
As part of a major rebrand by Thisaway of the historic The Jockey Club, I was commissioned to create a series of fourteen key illustrations for each racecourse, including iconic locations such as Aintree, Newmarket and Cheltenham. 

The illustrations included key landmarks and iconography unique to each location. A consistent colour palette was developed for the landscapes, with a differentiating highlight colour assigned to each location, which then ran through extended materials.

As you can imagine, this was a tremendous amount of work, but it was a pleasure to be a part of it.
Colour palette
brand illustration geometric illustration horse illustration landmark illustration LANDSCAPE ILLUSTRATION map illustration scottish illustrator sport illustration Vector landscape Wanderlust Alphabet
brand illustration geometric illustration horse illustration landmark illustration LANDSCAPE ILLUSTRATION map illustration scottish illustrator sport illustration Vector landscape Wanderlust Alphabet
brand illustration geometric illustration horse illustration landmark illustration LANDSCAPE ILLUSTRATION map illustration scottish illustrator sport illustration Vector landscape Wanderlust Alphabet
brand illustration geometric illustration horse illustration landmark illustration LANDSCAPE ILLUSTRATION map illustration scottish illustrator sport illustration Vector landscape Wanderlust Alphabet
brand illustration geometric illustration horse illustration landmark illustration LANDSCAPE ILLUSTRATION map illustration scottish illustrator sport illustration Vector landscape Wanderlust Alphabet
brand illustration geometric illustration horse illustration landmark illustration LANDSCAPE ILLUSTRATION map illustration scottish illustrator sport illustration Vector landscape Wanderlust Alphabet
brand illustration geometric illustration horse illustration landmark illustration LANDSCAPE ILLUSTRATION map illustration scottish illustrator sport illustration Vector landscape Wanderlust Alphabet
brand illustration geometric illustration horse illustration landmark illustration LANDSCAPE ILLUSTRATION map illustration scottish illustrator sport illustration Vector landscape Wanderlust Alphabet
brand illustration geometric illustration horse illustration landmark illustration LANDSCAPE ILLUSTRATION map illustration scottish illustrator sport illustration Vector landscape Wanderlust Alphabet
brand illustration geometric illustration horse illustration landmark illustration LANDSCAPE ILLUSTRATION map illustration scottish illustrator sport illustration Vector landscape Wanderlust Alphabet
brand illustration geometric illustration horse illustration landmark illustration LANDSCAPE ILLUSTRATION map illustration scottish illustrator sport illustration Vector landscape Wanderlust Alphabet
brand illustration geometric illustration horse illustration landmark illustration LANDSCAPE ILLUSTRATION map illustration scottish illustrator sport illustration Vector landscape Wanderlust Alphabet
brand illustration geometric illustration horse illustration landmark illustration LANDSCAPE ILLUSTRATION map illustration scottish illustrator sport illustration Vector landscape Wanderlust Alphabet
brand illustration geometric illustration horse illustration landmark illustration LANDSCAPE ILLUSTRATION map illustration scottish illustrator sport illustration Vector landscape Wanderlust Alphabet
brand illustration geometric illustration horse illustration landmark illustration LANDSCAPE ILLUSTRATION map illustration scottish illustrator sport illustration Vector landscape Wanderlust Alphabet
brand illustration geometric illustration horse illustration landmark illustration LANDSCAPE ILLUSTRATION map illustration scottish illustrator sport illustration Vector landscape Wanderlust Alphabet
brand illustration geometric illustration horse illustration landmark illustration LANDSCAPE ILLUSTRATION map illustration scottish illustrator sport illustration Vector landscape Wanderlust Alphabet
brand illustration geometric illustration horse illustration landmark illustration LANDSCAPE ILLUSTRATION map illustration scottish illustrator sport illustration Vector landscape Wanderlust Alphabet
brand illustration geometric illustration horse illustration landmark illustration LANDSCAPE ILLUSTRATION map illustration scottish illustrator sport illustration Vector landscape Wanderlust Alphabet
Supplementary illustrations
brand illustration geometric illustration horse illustration landmark illustration LANDSCAPE ILLUSTRATION map illustration scottish illustrator sport illustration Vector landscape Wanderlust Alphabet
Sketches
brand illustration geometric illustration horse illustration landmark illustration LANDSCAPE ILLUSTRATION map illustration scottish illustrator sport illustration Vector landscape Wanderlust Alphabet
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brand illustration geometric illustration horse illustration landmark illustration LANDSCAPE ILLUSTRATION map illustration scottish illustrator sport illustration Vector landscape Wanderlust Alphabet
The Jockey Club
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Jack Daly's profile

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Jack Daly's profile
Glasgow, United Kingdom

The Jockey Club

An extensive series of hero illustrations, created as part of Thisaway's rebrand of the historic The Jockey Club. The illustrations included key Read More

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