Avalon was founded as a platform to build a crypto portfolio. It was created as a new light version of the existing UnitEx exchange, which provides a unique trading experience for their clients with the most seamless execution of their trades. We were required to build a transparent, multi-currency exchange platform that served functionality across a mobile and web app. It was essential to create a new product that is open and accessible to individuals of all backgrounds.
We’ve created a new playground that is simple, welcoming, and inspiring to those that join. The whole concept was built to be simple and instructive even for those who just open the Crypto world for themselves. We offered bright and welcoming colors to refer to the fact that it’s better when you’re inside our home, and it’s not as difficult as it seems.
