Content Strategy and Digital Writing with almst studio for Gunam Beauty, a conscious beauty brand hailing from the land of gods, Kerala. Worked towards creating informative and immersive content calendars for the beauty brand, reflecting the values they harbor.
My aim with every content piece was reinstating the basics of skincare and using informative infographics to present the information in an easier format. Skincare is still perceived as rocket science, and with our feed, we made the practice more approachable and adaptable. This included breaking the practice in easy to grasp information, with jargon-less communication.
Agency (design and content): almst studio
Imagery: Porus Vimadalal, Prayag Menon
Brand: Gunam Beauty
Role: Creative Strategist, almst studio
