Karmeliet Grand Cru is a very special beer, a limited edition crafted exclusively for discerning palates by Tripel Karmeliet.
Belgian agency The Valley entrusted us with the launch of this limited edition product campaign, an initiative catering to the most sophisticated tastes. In this campaign, the paramount focus was on conveying sensations through images that inspired by the world of beer.
We executed the campaign in both audiovisual and print formats, taking charge of a massive 15m high mural displayed in the center of Belgium.
Here is our contribution to this wonderful project.
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Film "Karmeliet Grand Cru" Director's Cut
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StyleFrames
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Key Visuals & Assets
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Rnd & Process
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Credits
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Direction & production : TA\VO Studio
Designer & animation : Tavo Ponce, Juan Linera
Producer: Beatriz Romero
Sound Design & Music : Echolab
ARTBOX REP
Geert Jansen - Producer
Geert Jansen - Producer
AGENCY - The Valley
Wouter Koot - Project Manager
Alexander Braam - Creative Director
Sheldon Bont - Creative Director
Wouter Koot - Project Manager
Alexander Braam - Creative Director
Sheldon Bont - Creative Director
CLIENT - Karmeliet / AB - Inbev