![brand identity Logotype visual identity art direction store mobility Bike Scooter city Technology](https://mir-s3-cdn-cf.behance.net/project_modules/1400/c5c230189976551.65b7d793e24a8.gif)
The new way to flow around the city.
A unique design concept grounded in performance, innovation, and technology.
We collaborate with Abc-e to permanently transform mobility, positioning Abc-e as a leader in urban transportation by reinventing it and offering simple, accessible, and sustainable mobility services for everyone, respecting
the environment.
the environment.
![brand identity Logotype visual identity art direction store mobility Bike Scooter city Technology](https://mir-s3-cdn-cf.behance.net/project_modules/1400/b8841d189976551.65b384c44e256.png)
![brand identity Logotype visual identity art direction store mobility Bike Scooter city Technology](https://mir-s3-cdn-cf.behance.net/project_modules/1400/15d7b6189976551.65b384c44bddf.png)
Visually, we’ve created an identity that serves as a starting point for consumers, allowing them to chart their own path through the city. We seamlessly connect nature and technology, endowing it with graphic elements capable of constantly generating new routes.
![brand identity Logotype visual identity art direction store mobility Bike Scooter city Technology](https://mir-s3-cdn-cf.behance.net/project_modules/1400/88ff69189976551.65ba4c62d0530.png)
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![brand identity Logotype visual identity art direction store mobility Bike Scooter city Technology](https://mir-s3-cdn-cf.behance.net/project_modules/1400/e27f6f189976551.65b384c44313f.png)
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![brand identity Logotype visual identity art direction store mobility Bike Scooter city Technology](https://mir-s3-cdn-cf.behance.net/project_modules/1400/49f62a189976551.65ba4e89a4f1b.png)
![brand identity Logotype visual identity art direction store mobility Bike Scooter city Technology](https://mir-s3-cdn-cf.behance.net/project_modules/1400/c73055189976551.65b8fde72c6d8.gif)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/ab50de189976551.65b384c17a371.png)
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![brand identity Logotype visual identity art direction store mobility Bike Scooter city Technology](https://mir-s3-cdn-cf.behance.net/project_modules/1400/dafd60189976551.65ba4c62cf36e.png)
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![brand identity Logotype visual identity art direction store mobility Bike Scooter city Technology](https://mir-s3-cdn-cf.behance.net/project_modules/1400/6c7e0a189976551.65b384c44f120.png)
![brand identity Logotype visual identity art direction store mobility Bike Scooter city Technology](https://mir-s3-cdn-cf.behance.net/project_modules/1400/2ccd8f189976551.65b7d8b8addc6.png)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/72debc189976551.65b38b8968f31.png)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/7d84d6189976551.65b384c26d03a.png)
![brand identity Logotype visual identity art direction store mobility Bike Scooter city Technology](https://mir-s3-cdn-cf.behance.net/project_modules/1400/9ff7d6189976551.65b384c444053.png)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200_webp/c19f2c189976551.65b38672d795f.png)
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![brand identity Logotype visual identity art direction store mobility Bike Scooter city Technology](https://mir-s3-cdn-cf.behance.net/project_modules/1400/845136189976551.65b384c44974d.png)