The Candy Bar. iBeacon. Brand Activation.

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Guerilla Marketing

“Secret” messages (in different languages) on business cards to travellers at (international) airports.
Objective: go to www.thecandybar.eu and download the Candy Bar App at the App Store.

Brand activation / App

Get directed to the Candy Bar (display at airport store) and receive special offers. Up- and cross sell.

The Candy Bar. iBeacon. Brand Activation.

Published: August 14th 2014

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The Candy Bar. iBeacon. Brand Activation.

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The Candy Bar. iBeacon. Brand Activation.

iBeacon concept for Mars International Travel Retail at (international) Airports Shops.

Creative Fields