Jordan Talbot's profile

Rebranding the way musicians sell music online

Jordan Talbot
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Rebranding the way musicians sell music online
Through a strategic overhaul, we modernised the Tunebud image, delivering a fresh identity that connects with musicians. Simultaneously, we crafted a user-friendly website, boosting engagement and conversion rates.
brand identity Web Design ILLUSTRATION Logo Design brand strategy visual identity Social media post Brand Design brand style guide
Problem
Tunebud's previous brand identity and website were deemed outdated, failing to draw sufficient customer attention. The challenge was to revitalise these elements to effectively convey their services to both individual musicians and organisations interested in selling music online. Given the limited availability of web builders with integrated e-commerce solutions for music and songs, Tunebud needed to re-position themselves as thought leaders in this specialised field.
Solution
The logo encapsulates Tunebud's focus on musicians, with soundwaves symbolizing the platform's essence. The modern letter T communicates its pioneering role in web-building. Our primary palette—purple for inspiration, black for authority, and white for simplicity—defines our creative and professional identity. The blend of creativity and professionalism in visuals aims for a cinematic feel, showcasing both the modern musician and the individuals behind our tech. Supplementary elements like shapes enhance our commitment to creativity and originality, elevating the Tunebud brand.
brand identity Web Design ILLUSTRATION Logo Design brand strategy visual identity Social media post Brand Design brand style guide
brand identity Web Design ILLUSTRATION Logo Design brand strategy visual identity Social media post Brand Design brand style guide
brand identity Web Design ILLUSTRATION Logo Design brand strategy visual identity Social media post Brand Design brand style guide
brand identity Web Design ILLUSTRATION Logo Design brand strategy visual identity Social media post Brand Design brand style guide
brand identity Web Design ILLUSTRATION Logo Design brand strategy visual identity Social media post Brand Design brand style guide
brand identity Web Design ILLUSTRATION Logo Design brand strategy visual identity Social media post Brand Design brand style guide
Rebranding the way musicians sell music online
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Jordan Talbot's profile

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Jordan Talbot's profile
Cape Town, South Africa

Rebranding the way musicians sell music online

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