A series of illustrations for canned vegetables.
Each illustration occupied a clearly defined place on the label, so its proportions and composition were set initially.
However, each illustration had to reflect the ingredients of a specific dish.
Each illustration occupied a clearly defined place on the label, so its proportions and composition were set initially.
However, each illustration had to reflect the ingredients of a specific dish.
In addition to vegetables, it was necessary to display cereals and herbs.
At the sketching stage, we worked with the entire series to keep the illustrations varied but also consistency at the same time.
Cereals became a brief within a brief
Spicy herbs had to be selected for compatibility with other ingredients, which required research into the cuisines of different countries.
The products have already appeared on shelves and in online stores.
The label printing turned out to be of very high quality, which helped convey
all the details and nuances of my work.
The label printing turned out to be of very high quality, which helped convey
all the details and nuances of my work.
Art director: Maria Ponomareva
THANK YOU!
