Science, Technology and Society (STS) — Brand Identity 2022
Science, Technology and Society (STS) is a program in York University that has recently restructured its curriculum. Following these changes, the staff of STS sought to reintroduce the program to capture potential new students. The new brand identity is vibrant yet professional, providing flexible application by utilizing modular icons transforming into scientific imagery. The rebrand is a collaboration with three other designers under the Design Lab course in the York University Design program. Collaborators: Meaghan Gonsalves, Iris Mamac, and Sirui Xu.
