![hotdog restaurant brand identity Packaging Asian Food typography Food identity branding japadog](https://mir-s3-cdn-cf.behance.net/project_modules/1400/8d058e197614179.663361948941c.png)
DABAO
Hot Dogs — Brand Identity
Dabao is a unique place in Hangzhou, China, where hot dogs take on an Asian twist, drawing inspiration from Japanese-style hot dogs. The brand's visual identity is a cultural fusion, featuring a mix of typography in three languages where traditional and modern aspects coexist. The selected color palette diverges from the common aesthetics in this industry, further reinforcing Dabao's unique market presence.
![hotdog restaurant brand identity Packaging Asian Food typography Food identity branding japadog](https://mir-s3-cdn-cf.behance.net/project_modules/1400/3565b3197614179.6633619488d75.png)
![hotdog restaurant brand identity Packaging Asian Food typography Food identity branding japadog](https://mir-s3-cdn-cf.behance.net/project_modules/1400/3a746e197614179.6633619487c69.png)
![hotdog restaurant brand identity Packaging Asian Food typography Food identity branding japadog](https://mir-s3-cdn-cf.behance.net/project_modules/1400/40f6c8197614179.663361948d5d9.png)
![hotdog restaurant brand identity Packaging Asian Food typography Food identity branding japadog](https://mir-s3-cdn-cf.behance.net/project_modules/1400/e7e2c9197614179.663361948a4f4.gif)
![hotdog restaurant brand identity Packaging Asian Food typography Food identity branding japadog](https://mir-s3-cdn-cf.behance.net/project_modules/1400/576769197614179.663361948ce98.png)
![hotdog restaurant brand identity Packaging Asian Food typography Food identity branding japadog](https://mir-s3-cdn-cf.behance.net/project_modules/1400/b7baec197614179.663361948dd4f.png)
![hotdog restaurant brand identity Packaging Asian Food typography Food identity branding japadog](https://mir-s3-cdn-cf.behance.net/project_modules/1400/5d0a9b197614179.663361948adb8.png)
![hotdog restaurant brand identity Packaging Asian Food typography Food identity branding japadog](https://mir-s3-cdn-cf.behance.net/project_modules/1400/3454da197614179.6633619489e1b.png)
![hotdog restaurant brand identity Packaging Asian Food typography Food identity branding japadog](https://mir-s3-cdn-cf.behance.net/project_modules/1400/ce7c28197614179.6633619488873.png)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200_webp/ddd04f197614179.66336192301a4.gif)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200_webp/25e026197614179.663369753c2c9.png)
![hotdog restaurant brand identity Packaging Asian Food typography Food identity branding japadog](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/3649be197614179.6635dd84f1f0b.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/3ff510197614179.663365b4a5e64.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200_webp/b277a5197614179.6656ce3c62288.png)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/d5773f197614179.663365b4a5a29.jpg)
![hotdog restaurant brand identity Packaging Asian Food typography Food identity branding japadog](https://mir-s3-cdn-cf.behance.net/project_modules/1400/f1553f197614179.6633619488158.png)
![hotdog restaurant brand identity Packaging Asian Food typography Food identity branding japadog](https://mir-s3-cdn-cf.behance.net/project_modules/1400/d6c62c197614179.663361948c5e4.png)
![hotdog restaurant brand identity Packaging Asian Food typography Food identity branding japadog](https://mir-s3-cdn-cf.behance.net/project_modules/1400/5acd0a197614179.663365b54e2be.png)
![hotdog restaurant brand identity Packaging Asian Food typography Food identity branding japadog](https://mir-s3-cdn-cf.behance.net/project_modules/1400/10e23d197614179.663365b54d653.gif)