Initiative of the second year students on Advertising, Public Relations and Journalism.
AD COPY: This is how your day-to-day life would be in companion of an Alzheimer's patient.
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Street Marketing: this is how your life would be if...
Street Marketing: this is how your life would be if...
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Street Marketing: this is how your life would be if...
This guerrilla action was done to aware the population of Madrid how difficult living with an Alzheimer's patient is.
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