Brief: Porridge Pots with Jam topping.
My intention, to create an eye cathing, accessible and simple pack that would stand out amongst the existing lines of 'fields below blue skies'...
My intention, to create an eye cathing, accessible and simple pack that would stand out amongst the existing lines of 'fields below blue skies'...
The USP of this line is the additional jam/honey contained in the plastic lid, so that was the area to highlight. With the use of photographs and simple colour I feel I have achieved the goal of creating an accessible pack design that explains the product effectivley and efficiently.