Final design choice, utilizing the typeface bearing the company's name to help a prospective client realize the true nature and business of the company. It flows, with simple curves and negative space manipulation.
Simplified design, removing the heavy linear aspect of the wrench. Instead this visual encases the fitness activity within the machine repair identity of the company.
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Newly started Kansas City based fitness equipment repair company looking for help to create a visual identity. Utilized ideas that they had gathe Read More