Branding is King
Especially when you're dealing with cheap plastic stuff.
Especially when you're dealing with cheap plastic stuff.
A company called Blue Q use to hire us to create new products to sell in quirky boutiques. We'd come up with an idea and design and then they'd get it made in China for pennies on the dollar.
This one's my favorite. Could be that it was the first thing I ever created that won at One Show and got in CA. But honestly I think it's just the fact that it still cracks me up after all this time.
This one's my favorite. Could be that it was the first thing I ever created that won at One Show and got in CA. But honestly I think it's just the fact that it still cracks me up after all this time.
