The goal of this project was to create a poster for a Michigan festival. I found that there was an 80s festival happening in Frankenmuth, Michigan, and given my love for the 80s, I had to choose it. The festival is centralized around mainstream 80s pop culture, with cosplay, Thriller dance-offs, toys, and commercials from the 80s.
Although I love the 80s, I faced a challenge. I needed to remain objective to the festival, rather than do something that I'm into. I came up with a solution that involved using a theme of VHS and using that graphic language to illustrate the poster and give it an authentic and nostalgic feel.