ALDA is a drawing app about using imagination to create amazing things out of very little.
It began as a childhood game: Garfield Leonious challenged his children to create a drawing out of an abstract shape he drew. The best image would be put on the fridge for the week. He approached Marvel Apps in 2014 to share this game of creativity with the rest of the world over the iPad and iPhone. The app is named after his mother, a wonderful cook who taught his how to make amazing meals out of very little.
My role in the project was as to create the brand and visual assets for the app.