Concepting
Through my process I found that working with color is where I really get my inspiration and ideas rolling. Although during the concepting process it may take more time to flesh out individual ideas, it allows me to explore more than just the concept but also the atmosphere and the feeling of the work. Interestingly this focus on color and aesthetic appeal followed my design process right to the end, in which I chose a more memorable concept over a more thematically clever concept.