It's In The Bag
This project was the start of a sustainability initiative throughout the Missouri State University campus as a collaboration between the Student Government Association and the Missouri State Bookstore. The project's efforts were based off of a desire to reduce the use of plastic bags and waste produced through web/digital advertising and promoting the use of the It's In The Bag reusable bags.
Logo
The final two logo sketch choices, and the final logo and color scheme.
Sneak Peek Promos
Official Launch Promos
Reusable Bag