User friendly Italian wines packaged in Tetra Pak — allows reduced shipping costs and less breakage. For culinary professionals the packaging allows ease of use in busy, professional kitchens; and for wine lovers "on the go" camping, boating, wherever your busy lifestyle takes you even if you've forgotten to pack a corkscrew! Piero della Francesca's iconic painting of the Duke of Urbino (Federico da Montefeltro) signifies the Italian heritage of fine winemaking and authenticity in production and taste. While the Vino Rosso is in the familiar colors of the famous painting, the Vino Bianco is identified by color shift to "straw" in the hat and robe of the label art. Art Direction and Design – Joe Katz Design, © 2008
