Cherished Keepsakes—Product Design, ID & Collateral

Cherished Keepsakes
Product Design, Brand ID & Collateral

Cherished Keepsakes, Notionworks' product division, has been gathering a life of its own. Previously products were released under the Notionworks brand and as attention and demand grew it became harder for our clients and families to find us since both business have different target audiences and methodologies. It then became necessary to create a brand for this product division. Thus the name Cherished Keepsakes was born.

The growing heart symbolizes the mission and goal of the brand and is epitomized by our slogan, "Nurturing the memory of your loved ones." Collateral utilizes shoots and focuses on features and captures the use and purpose of the product from the perspective of the end user.