Envi
Boutique clothing line & tags
Boutique clothing line & tags
Envi's demographic is like Buckle Boutique but a litter higher end. The demographic is for women, from high school to middle aged.
I wanted the feel of it to be vintage, elegant, classy and a little bit sassy. I chose Marilyn Manroe for the idea of the tags and a face that fit the feel of the clothing line to a T. I hand drew the logo and the secondary mark with the ivy leaf. I included here some of the tags and two pictures I took to show the idea of the branding.
