Project: Flyer Design
Company: Futur Idee Media LTD.
Size: 6" x 9"
Designer: Charice Xi
Date: Feb.2.2016
Design Rationale
To promote the Futur Idee brand, we dicided to create a flyer that reflects the brand identity and essence effectively. Shown is our third version of design, we finalized this design because it matches our goals perfectly.
Front
As the fist impression to our audience, the cover draws attention immediatly. We used one of our products - an outdoor advertising screenboard - as the frame of our main image.
Back
We put more text on the back to explain our brand more clearly. The head image is our latest technology - outdoor screen wall display. In addition, we stay with our corporate color palettes to keep branding consistency.