Alexander Schreer's profile

Heineken Shower Beer: Concept & Packaging Design

Alexander Schreer
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beer shower beer SHOWER heineken heineken beer cupholder marketing
A packaging redesign for Heineken Beer, done for a packaging design course. I wanted to expand beyond packaging design and include some industrial design, and marketing for this project. 

I have created a limited edition "Shower Beer Experience" for the Heineken brand. The idea is to foster new people to try the beer and experience the amazing thing that happens when you bring a cold brew into the shower with you. #ShowerBeer
beer shower beer SHOWER heineken heineken beer cupholder marketing
beer shower beer SHOWER heineken heineken beer cupholder marketing
beer shower beer SHOWER heineken heineken beer cupholder marketing
beer shower beer SHOWER heineken heineken beer cupholder marketing
beer shower beer SHOWER heineken heineken beer cupholder marketing
beer shower beer SHOWER heineken heineken beer cupholder marketing
beer shower beer SHOWER heineken heineken beer cupholder marketing
beer shower beer SHOWER heineken heineken beer cupholder marketing
beer shower beer SHOWER heineken heineken beer cupholder marketing
beer shower beer SHOWER heineken heineken beer cupholder marketing
beer shower beer SHOWER heineken heineken beer cupholder marketing
Heineken Shower Beer: Concept & Packaging Design
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Alexander Schreer's profile

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Alexander Schreer's profile
Los Angeles, CA, USA

Heineken Shower Beer: Concept & Packaging Design

A packaging redesign for Heineken Beer, currently being done for a packaging design course. I wanted to expand beyond packaging design and includ Read More

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Attribution, Non-commercial, No DerivativesAttribution, Non-commercial, No DerivativesAttribution, Non-commercial, No Derivatives