Stihl Australia
The worldwide outdoor power equipment manufacturer Stihl has recently launched it's new store design concept at several sites across Australia.
The leading German manufacturer best known for its high quality chain saws also distributes a wide range of line trimmers, hedge trimmers, brush cutters, blowers, concrete saws, pressure washers and vacuum cleaners through more than 400 independently-owned and operated outlets across Australia.
Designed & developed in conjunction with Mark Retail, this store concept aims to make Stihl retail outlets look less like intimidating "trade centres" and more like friendly retail shops. The scope of the design project included complete re-imaging of the building exterior colours and signage, and re-design of internal layout, fixtures, and signage elements.
By creating an enticing retail experience, Stihl aims to capture a greater share of the broader retail consumer market currently serviced by the major hardware stores.
See more of Mark Muller's projects at: http://www.markretail.com.au
The leading German manufacturer best known for its high quality chain saws also distributes a wide range of line trimmers, hedge trimmers, brush cutters, blowers, concrete saws, pressure washers and vacuum cleaners through more than 400 independently-owned and operated outlets across Australia.
Designed & developed in conjunction with Mark Retail, this store concept aims to make Stihl retail outlets look less like intimidating "trade centres" and more like friendly retail shops. The scope of the design project included complete re-imaging of the building exterior colours and signage, and re-design of internal layout, fixtures, and signage elements.
By creating an enticing retail experience, Stihl aims to capture a greater share of the broader retail consumer market currently serviced by the major hardware stores.
See more of Mark Muller's projects at: http://www.markretail.com.au
