First had to do a mood board displaying Scandinavian design then to show the brand values of Electrolux.
Then I began to do some concept idea generations. I did 3 concepts then had to analyse and decide which one would be best for air purification.
The Blower was one of my first concepts where I took inspiration from blowing bubbles. So in my mind I thought that this would work as a concept as you could blow a bubble then when it popped it would purify the air.
The manta ray concept was all about bringing nature to a product. So this idea would look like a manta ray but instead of floating around in the sea it would float around in the sea of air and also purify it.
This was my last concept and the one I wanted to develop as it would have the same effect as a dandelion. So the product would fade into the air once activated.
